Client:
HSBC Bank
(Banking and Financial Services)
HSBC Bank
(Banking and Financial Services)
Challenge:
Produce an engaging testimonial video for HSBC’s Tradeshift collaboration showcasing growth benefits. Additionally, I had to define a visual language for HSBCs new “Together We Thrive” slogan.
Produce an engaging testimonial video for HSBC’s Tradeshift collaboration showcasing growth benefits. Additionally, I had to define a visual language for HSBCs new “Together We Thrive” slogan.
Solution:
Leveraging HSBC’s iconic diagonal logo angles, I developed a bespoke animation style. These angles could transform into connective lines joining information and echoing the connective theme of HSBC’s new “Together we thrive” slogan. This foundational, flexible animation template, and my video editing skills allowed me to efficiently produce an impactful social media case study video, consistently on-brand and highly engaging.
Leveraging HSBC’s iconic diagonal logo angles, I developed a bespoke animation style. These angles could transform into connective lines joining information and echoing the connective theme of HSBC’s new “Together we thrive” slogan. This foundational, flexible animation template, and my video editing skills allowed me to efficiently produce an impactful social media case study video, consistently on-brand and highly engaging.